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The Evolution of Casino Loyalty Programs
Casino loyalty systems have changed substantially over the periods, evolving from simple punch passes to complex digital platforms that enhance player involvement. These initiatives are developed to reward repeated visitors with various advantages, including complimentary play, food, and private access to events. According to a 2023 analysis by the American Gaming Association, nearly 70% of…
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The Impact of Artificial Intelligence on Casino Operations
Artificial Intelligence (AI) is changing the casino industry by enhancing operations, elevating customer satisfaction, and enhancing security measures. In 2023, the Hard Rock Hotel & Casino in Atlantic City implemented AI-driven analytics to personalize marketing strategies, resulting in a 15% growth in customer participation. One notable figure in this area is David Schwartz, a gaming…